Overview

The further you progress in your retail career, the greater the expectation will be from customers and co-workers that you have in-depth knowledge of the store’s products and services, and that you are able to apply this knowledge to increase sales and ensure store success.

Throughout this unit we will look at ways achieve this, as well as how to research products and services and make comparisons between them, and how to impart this knowledge to your fellow colleagues.

In this unit you will learn how to:

• Develop product and service knowledge
• Recommend specialised products or services.